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Oruga Studio
Category Archives: Global

B2B Marketing is in turn

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Posted on December 08, 2017 at 00:04 AM

We already talked about Business-to-Consumer (B2C) Marketing, and we explained to you the business models that are developed in it. Now we will explain, how does Business-to-Business (B2B) work. B2B Marketing is the one in which a company aims to sell its product or service to another company, not to a final consumer, since that […]

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Who creates emojis?

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Posted on December 06, 2017 at 22:43 PM

The origin of emojis is in Japan, in 1999 the Japanese were the first to share hearts, very similar to emojis, through their devices.  Although we now use emojis to express our feelings and emotions, our telephones, being intelligent, do not read them that way. Behind every emoji, there is a unique numerical value, which […]

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Outbound Marketing, ideal for selling

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Posted on August 17, 2017 at 20:31 PM

In our prior post, we told you how to make an Inbound Marketing strategy. Here, we explain to you, how does its opposite -but not enemy- work; the Outbound Marketing. Outbound Marketing is made especially for commercialization, and it is usually associated with traditional publicity techniques. The main objective of this kind of strategy is […]

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Double camera, double benefits

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Posted on September 15, 2016 at 20:57 PM

On September 7th, Apple surprised everybody with the presentation of the new iPhone 7. Among the features, its dust and water resistance, and its wireless headphones stand out; but the feature that struck was its double back camera, in the plus model. Although it is an innovation, this is not the first time a device […]

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Whatsapp will stop working in some phones

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Posted on August 08, 2016 at 19:29 PM

Some days ago the messenger company announced that they will not work in some phones anymore. Now, finally, they explained that on December 31st, the application will not be available for mobiles with Android 2.0 operative system or less, for Nokia which use Symbian, and for any Blackberry device. The company explained: “It has been […]

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